Monday, 06 May 2024

Lake County startup targets $3 billion market

LAKE COUNTY, Calif. – Lake County is hardly known for its tech industry, but one local startup may help change that. Called Dash POS, they are developing Point-of-Sale (POS) software currently focused on benefiting the restaurant industry.

Some people may refer to a POS system as a cash register, but today’s computerized systems handle many aspects of sales and management.

Dash's unique POS system goes a step beyond to use tablet computers and downloadable "apps" to give restaurants new ways to automate.

While the Dash POS system is notable because your order can be taken with a tablet computer directly at your table, its most profound feature is its integrated app market.

The apps provide tools for such things as email alerts, kitchen management, inventory, scheduling, online marketing, and take-out ordering.

"We can offer the features restaurants are demanding at a reasonable price. With free trials, and versatile hardware options, upgrading our POS is a far more pleasant experience," according to Ryan Cole, founder of Dash POS.

"But, the key things are simplicity and automation. That pays off. That's the big deal," said Cole.

In October, Dash POS successfully deployed their software at the Heart Attack Grill, one of the newest and trendiest restaurants in Las Vegas. The reviews were very positive.

"I employ waitresses to be personable and engaging, not computer scientists! Dash POS lets us focus on giving a great performance," said Jon Basso, owner of the Heart Attack Grill.

Their technology has already attracted some attention from a popular internet company based in Las Vegas. They expressed interest in having Dash POS relocate to the desert city.

"Their interest is inspiring, but for now I am making plans here in Lake County," said Cole.

In October 2011, Dash became one of a few restaurant POS systems that run on the iPad and iPod. With their expected March 2012 release, Dash is in position to be the first with an integrated app market, the first to run on both IOS and Android tablets, and the first to offer website management.

For more information, visit www.DashPOS.com.

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